LinkedIn Services

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Your LinkedIn profile should support your career—not duplicate your resume.

LinkedIn is public, searchable, conversational, and useful across recruiting, networking, referrals, credibility, and professional visibility.
That means it needs its own strategy.
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Choose the level of support you need

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LinkedIn Update

$250

For professionals who already have a strong underlying career narrative and need their profile aligned with it.
Includes:
  • Headline;
  • About;
  • Experience;
  • strategic profile guidance;
  • two consolidated revision rounds.
The goal is consistency without copy-paste.
◆

LinkedIn Optimization

$500

A deeper, top-to-bottom profile review and optimization.
Includes the core written profile plus broader profile strategy such as:
  • banner direction;
  • expanded section recommendations;
  • Skills;
  • settings;
  • search/recruiter considerations;
  • profile completeness;
  • overall positioning.
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A strong LinkedIn profile does more than contain keywords.

What do you do?

Not your internal title. Your actual market-facing function.
 

What proves it?

Results, scope, credibility, complexity, outcomes, and context.

What are you especially good at?

The specialization or recurring problems that define your professional value.
 

Where are you going?

A profile should not trap you inside the language of the job you are trying to leave.
 
 

Headline

The headline is not a miniature biography.
It is one of the highest-visibility pieces of positioning on the profile.
A strong headline generally establishes:

Market-facing identity | specialization | differentiating proof

The exact structure depends on your goals.
 
 

About

The About section gives us room the resume does not.
It can explain the throughline behind a complicated career, establish a point of view, contextualize a transition, or help someone understand not only what you have done—but how you think about the work.
It should still earn attention quickly.
No autobiography required.
 
 

Experience

LinkedIn Experience should not be a full resume pasted into boxes.
I generally use:
  • concise role context;
  • selected proof;
  • clearer narrative;
  • enough detail to support credibility without making someone scroll through your entire career archive.
 
 
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Your public profile should make sense before someone ever asks you to explain it.

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